Introduction
As a broker-dealer, registered investment adviser (RIA), or investment adviser representative (IAR), your clients trust you to navigate the complex financial landscape on their behalf. Unfortunately, fraudsters pose an ever-present threat, using sophisticated tactics to deceive even seasoned financial advisors and investors. Recognizing red flags, conducting due diligence, and effectively communicating with clients on how they can protect themselves are crucial steps in safeguarding their assets and satisfying your fiduciary duty obligations. This month’s Risk Management Tip explores how financial professionals can protect clients from fraudulent investment schemes.
Understanding Fraudulent Investment Schemes
Fraudulent schemes operate under the guise of legitimacy, often presenting polished websites, fabricated performance reports, and impressive executive profiles. These fraudsters may promise high, guaranteed returns with little risk—a classic warning sign of potential fraud. Some common schemes include:
- Ponzi Schemes: Fraudsters use new investors’ funds to pay returns to earlier investors, creating the illusion of profitability. The fraudsters do not invest the money, they keep it for themselves. When the scheme ultimately collapses from a lack of new investors, the most recent investors are left with nothing.
- Pump-and-Dump Scams: Scammers artificially inflate the price of a stock to attract investors, then sell off their shares, leaving others with worthless assets. These schemes are common online urging readers to buy stock quickly and when the price of the stock falls, investors have lost their money.
- Affinity Fraud: Fraudsters target specific groups, such as retirees or religious communities, leveraging trust to secure investments. Many of these schemes are a Ponzi or Pyramid scheme where money from new investors is paid to the earlier investors.
- Fake Hedge Funds or Private Equity Firms: Fraudsters fabricate fund performance data and client testimonials to attract unsuspecting investors. These fraudsters mask investment opportunities and take investors’ money for their own personal use.
The Role of AI in Investment Scams
Artificial intelligence (AI) has revolutionized the way firms conduct business; but it has also provided new tools for scammers. Fraudsters increasingly use AI to enhance their deception, making it harder for investors and financial professionals to detect fraud. Some AI-driven scam tactics include:
- Deepfake Executives: Scammers create convincing deepfake videos or audio recordings of fake executives to appear credible. For example, AI was used by a crypto investment platform to create a YouTube video highlighting the “CEO” to lure prospective investors. Later, it was discovered that a fictitious avatar had been programmed by AI to read a script. [See https://dfpi.ca.gov/news/insights/ai-investment-scams-are-here-and-youre-the-target/.]
- Automated Phishing Attacks: AI-powered phishing schemes generate convincing emails and messages that appear to come from legitimate investment firms.
- Fake AI-Driven Investment Platforms: Fraudulent firms claim to use AI for high-frequency trading or predictive analytics to lure investors with promises of unbeatable returns. If it sounds too good to be true it usually is.
- AI-Generated Fake Reviews and Testimonials: Fraudsters use AI to generate positive reviews and testimonials, making fake firms appear reputable.
Due Diligence: Steps to Verify Integrity
It is prudent to encourage your clients of the need to conduct thorough due diligence – on your firm as well as any other firm or individual who is managing or accessing the client’s funds. Some key verification steps include:
- Check Regulatory Registrations: Use the SEC’s Investment Adviser Public Disclosure (IAPD) database and FINRA’s BrokerCheck to confirm registration and disciplinary history.
- Examine Financial Statements: Dependent on the type of firm or investment product, ask to see audited financial statements, where applicable. Be wary of firms that withhold documentation or provide “unaudited” financials without justification.
- Analyze Business Operations: Review the firm’s investment strategies, risk disclosures, and fund structures for inconsistencies.
- Look for Red Flags: Unrealistically high returns, vague investment strategies, and aggressive sales tactics often signal fraud.
- Verify Leadership Backgrounds: Cross-check executive credentials and professional histories on reputable sources and regulatory filings. Fraudsters can use AI to impersonate legitimate investment professionals by using their likeness, voice overlay and publicly available information to gain the trust of unsuspecting investors.
Effective Client Communication Strategies
Proactive communication with clients helps to build trust and minimizes potential exposure to fraudulent investment schemes. Consider the following best practices:
- Educate Clients on Investment Risks: Regularly discuss investment returns, investment risk, and what is occurring in the marketplace (including fraudulent scams as cited by regulators).
- Encourage Independent Verification: Teach clients how to use resources like investor.gov, which provides helpful tips on investor protection, and the SEC and FINRA websites to verify firms and financial professionals.
- Promote a Skeptical Mindset: Remind clients that if an opportunity sounds too good to be true, it probably is.
- Communication style: Discuss your communication style with the client including how you will contact them (via email, text, phone call), and how to verify it is really you. Create a unique identifier or password for identity verification. Tell your clients not to click on any links in emails or text messages if they are not expecting them and do not know the sender.
- Maintain Transparency: Ensure clients understand fee structures, investment objectives, and any third-party affiliations. Clients should be aware of anyone else from your firm that may reach out for information regarding their account.
When to Consult Legal Professionals
Despite best efforts, fraudulent investment firms sometimes manage to deceive even the most vigilant investors. If you or your clients suspect fraudulent activity, consulting an experienced legal professional is essential. Securities attorneys can assist with:
- Reporting fraud to the SEC, FINRA, or state regulators.
- Recovering lost investments through legal channels.
- Understanding the complexities of investment contracts.
- Strengthening compliance measures to prevent future exposure.
Conclusion
Fraudulent investment firms pose significant risks to investors and financial professionals alike. By staying informed, conducting rigorous due diligence, and maintaining open communication with clients, you can help safeguard investments and maintain trust. When in doubt, seek guidance from qualified legal professionals to ensure compliance and protect your clients from financial scams.
Author: Kathryn Konzen, Esq. is the Director of Operations and Counsel, at Jacko Law Group, PC (“JLG). With over 15 years of experience in the legal profession, she brings a diverse range of expertise in areas such as operations, eDiscovery consulting, business development, recruiting, and more. Her practice focuses on working closely with clients, assisting them with their Cybersecurity and AI legal needs.
JLG works extensively with investment advisers, broker-dealers, investment companies, private equity and hedge funds, banks and corporate clients on securities and corporate counsel matters. For more information, please visit https://www.jackolg.com/.
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